Favorite Tools

I’m often asked about which online tools and other products I recommend for marketing your business via social media, and for making the day to day management of your business a little easier. Here’s my list of favorites!

Please note: Some of the links below are affiliate links, and at no additional cost to you, I’ll earn a small commission if you decide to make a purchase. These affiliate relationships allow me to continue to offer free content on my blog, and other platforms. I share and recommend these tools because I use them every day and know they will be helpful in promoting your business online. Thank you for your support!


1Password: Managing all the passwords required for these online applications and programs!

MileIQ: Tracking mileage to client meetings and events


Constant Contact: Email marketing for small businesses with drag and drop templates and easy to use features for beautiful branded emails.

Lead Pages: Simple drag and drop landing pages that integrate easily with email service providers.

Google Forms: Creating Surveys to poll your audience and help decide what kind of content to create.


Smart Pro Planner: The first physical planner I’ve been able to stick to!

Papermate Inkjoy Gel Pens: The best pens to scribble and doodle with in my planner!

Trello: A visual planning tool, also useful for housing research and inspiring content-think virtual post it notes!

Calendly: Scheduling appointments on auto pilot. (Huge Time saver!)


Canva: Creating social media graphic templates and covers, ebooks and more

Dropbox and/or Google Drive: File storage and sharing that makes working with team members smooth and efficient


Logitech HD Pro Webcam C920: Capture video at your desk – teaching what you know best!

Maono Lavalier Mic: A lavalier mic for better sound when recording from your smartphone

Blue Yeti Microphone: A USB microphone for recording from your laptop

Loom: A site that allows you to record your screen and then send a link to whoever needs to see it